Bewley's Brand Refresh
I worked as the Lead Designer and Art Director on this series of rich media assets for The Tenth Man and Bewleys. Pearlfisher designed new packaging and Bewleys wanted to launch it with a fresh new visual identity and a suite of comms to match. Check out the videos below that went live throughout Ireland within Bewleys stores and on digital OOH screens around the country, launching the new packaging to shelves.
Art Direction, Title Design,
Design For Screen
The Tenth Man
Bewleys new packaging and supergraphics designed by Pearlfisher. Inspired by the striking stained glass windows of Grafton Street, they created a modular system that weaves graphic illustrations, textures and colours to tell Bewley’s ever-evolving stories across packaging, brand and beyond.
Motion and 3D design by Sinead Mitchell