Leave No Trace Ireland
For Love This Place Day 2024, working with Leave No Trace Ireland I created a set of animated GIF stickers for their 2024 campaign. The GIF set included five unique stickers, representing five of the Leave No Trace principles, such as Wildlife Protection, Recycling, Cultural Respect, and Responsible Hiking.
2024
Illustration
Public Sector Design
Leave No Trace
THINKHOUSE
These visuals were designed to inspire responsible outdoor behaviour and promote environmental stewardship. With 560.5K GIF views to date, the GIFs helped raise awareness about sustainable outdoor practices, making a significant impact on social media engagement.
Animation | Paula Roldan
Copy and Social | Ellen Corrigan
Leave No Trace Ireland is a leading force in promoting responsible outdoor recreation, with over 750 trainers and 250 members supporting the cause. The organisation has a social media following of 20K+, leveraging platforms like Twitter, Facebook, Instagram, and LinkedIn to spread its message. Working alongside core partners such as Sport Ireland, Coillte, and Fáilte Ireland, Leave No Trace uses visual communication to amplify its environmental impact, encouraging individuals and communities to protect Ireland’s natural spaces. My design work for this campaign contributed to that mission, visually engaging audiences and supporting the broader efforts of the organisation and its partners.
2024
Illustration
Public Sector Design
Leave No Trace
THINKHOUSE
Leave No Trace Ireland
For Love This Place Day 2024, working with Leave No Trace Ireland I created a set of animated GIF stickers for their 2024 campaign. The GIF set included five unique stickers, representing five of the Leave No Trace principles, such as Wildlife Protection, Recycling, Cultural Respect, and Responsible Hiking.
These visuals were designed to inspire responsible outdoor behaviour and promote environmental stewardship. With 560.5K GIF views to date, the GIFs helped raise awareness about sustainable outdoor practices, making a significant impact on social media engagement.
Animation | Paula Roldan
Copy and Social | Ellen Corrigan
Leave No Trace Ireland is a leading force in promoting responsible outdoor recreation, with over 750 trainers and 250 members supporting the cause. The organisation has a social media following of 20K+, leveraging platforms like Twitter, Facebook, Instagram, and LinkedIn to spread its message. Working alongside core partners such as Sport Ireland, Coillte, and Fáilte Ireland, Leave No Trace uses visual communication to amplify its environmental impact, encouraging individuals and communities to protect Ireland’s natural spaces. My design work for this campaign contributed to that mission, visually engaging audiences and supporting the broader efforts of the organisation and its partners.